Hello! Nice to Meet you. My name is Kaishin Chu.

Strategic Design Thinker

I’m a generalist who loves creative problem solving and creating with purpose. For me, designing is a holistic process which requires empathy in partnership with excellent analytical skills. Having these qualities allows me to see the big picture, to engage in productive, multi-disciplinary conversations towards gaining understanding of a project’s goals and requirements, and to clarify what it is we, as a creative team, are trying to achieve. With that in hand, I may then make a road map that will guide us through design development and will allow us to stay true to the goals we identified and the project’s brand story.

I began my career designing and developing high-performance apparel while assisting in the broader needs of the companies I’ve worked for. Because of my broad set of skills and interests, it was a natural transition into strategizing and planning the in-house information and product lifecyle systems related to apparel manufacturing. For me, problem solving and system design are highly enjoyable and intellectually satisfying pursuits, whatever the industry.

My process, in short, involves gathering multifaceted input, analyzing the information, exploration, collaborating to strategize a plan, then facilitating the production of a product or service that fully satisfies the original goals all while engaging the end user by providing them with a personally relevant experience.

A well-designed product or service should address the product and service’s past, present and future. What worked or didn’t work, what is it’s current state of usefulness, and what are our objectives and the end-user’s needs? This is a core part of my design philosophy. To that end, I take pleasure in working with multi-disciplinary departments. In my experience, a close-knit collaboration can innovate and create better solutions and results for all involved, and that means a better-designed end product or service.
My immediate career goal is to contribute as a Experience Strategist & Designer for an organization that is focused on providing technology-based products or services that better meet their end-users’ individual requirements. I believe in using technology to assist human needs and enhance our lives and am excited to continue to expand my knowledge while forging new grounds in the ever-changing technology landscape.

Farmer’s Daughter + Food Lover

It is always lovely to gather friends and colleagues to share good food and drink, to unwind, and to make more intimate connections. This is one of my great pleasures in life. Another is photography. I combine the two to document the beauty of life on my personal food blog, Dash of Food. My family grew our own produce and raised our own poultry in rural Ontario when I was a child, and then again in my teens, in the Greater Vancouver area’s farmlands. Today, living in urban Vancouver, I have a deep passion for eating locally and creating in the kitchen with market-fresh ingredients.
Dash of Food is where I share all things food-related such as personal culinary creations, found recipes, farmers’ market locations, and other tasty inspiration in hopes of inspiring readers to add more variety to their daily gastronomic lives. My dream is for each of us to get more personal with our food, to eat locally and to eat well, which I believe, will in turn build our communities and enrich all our lives.

It has been a long time since my father ran a farm… Today, I am his primary guardian — he has onset delusional dementia and Alzheimer’s. I am there for him when I can be, offering a constant watchful eye and ear and advocating for better care for him. The experience has taught me a great deal about being human, about what feeds each of us on a deep, essential level, and about what validates us in our everyday lives. Whatever our exterior expressions, our innate values always come through, though not easy to hear or see when one has alzheimer and dementia. It’s a matter of learning to be a better listener, being able reframe perspectives, and being more vigilant in observations, in order to see to their emotional needs in order to help give them a better quality of life.

As a result of this part of my life, I have become a better active listener and am able to facilitate (when needed) others’abilities to see situations from more proactive perspectives. I feel that this ongoing learning experience has and will make me a better person, a better colleague, and a better designer.

I look forward to meeting you one day, and share our life passions and stories. Here’s to a more meaningful life!

“Strive not to be a success, but rather to be of value.” ~ Albert Einstein